Purpose&Philosophy

I truly believe we are all beautiful. Our beauty is already here – yet often we are not seeing it. So – we don’t have to ‚become beautiful‘. We have to wake up to our own beauty. This is my vision for Radiant Beauty: to wake us up to the beauty that lies in each of us. How? By connecting to nature.

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I want my customers to feel and see and experience their own beauty, to enhance it with products and potions that are as close to nature as possible. As we engage with the natural world and embrace and celebrate our own unique beauty, we become better humans – more confident, balanced, and joyful. Beauty runs deep.

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The Radiant Beauty Shop was created with the aim of offering the best quality natural products that give us real results without sacrificing our health and our planet. I sell only the purest products made with the freshest and finest ingredients. All products are either organic or wildcrafted and are handmade in small batches – based on pure plant oils, essential oils and high quality whole plant and herb extracts.This means minimal processing, no additives, and a variety of techniques including CO2 extraction, cold-pressing, pure distillation and more. 95% of the products are vegan - the exceptions are sustainably harvested beeswax and honey in a few products. There are no artificial ingredients, no bulking agents, no alcohol, nothing that could be detrimental to your skin.

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My goal is to inspire a self-care routine that is simple, fun and effective. All products in the shop are a delight to use – and they support healthy skin. 
As a trained aesthetician, I know that the health of our skin is everything. The skin, our largest organ of elimination and protection from the outside world, is a living, breathing, communicating, and regenerating tissue.

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This fascinating organ is disturbed when regularly exposed to harsh water, foaming cleansers, synthetic-based creams, excessive exfoliation, lack of hydration - creating an ongoing and health deficit of missing healthy microbes, inflammation, abnormal cells, and the easy entrance of toxins.
An approach to cosmetics where we try to fix doesn’t excite me. What excites me is not so much clean beauty, but: slow beauty. Slow beauty is where luxury meets sustainability. We don’t have to sacrifice beauty in order to be ecologically sound. In fact: The better a product, the less you’ll need of it.

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Radiant Beauty is a boutique shop with a curated selection of high quality products that bring a sense of sufficiency. You will find beauty products from truly natural brands that have sustainability in the heart of their business, by people who understand plants and ecology, people who have an eye for beauty, people who can design effective products without sacrificing our beautiful world. 

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We are a minimal waste company. Products come in recycled and/or recyclable materials, mostly glass, aluminum and card board. Every parcel is personally packed with loving care by Espas, a leading company in disability inclusion, using 100% recycled and recyclable brown cellulose cushioning, unbleached brown boxes and non-toxic organic starch packing peanuts, which dissolve in water. 

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I'm deeply grateful to have you here, sharing this journey with me.
Ilanta Claudia